Accurate pricing has never been more important (and more misunderstood) in today’s fast-moving market. Confidence in Every Comp teaches brokers how to move beyond traditional CMA habits and adopt the structured, data-driven methods appraisers rely on to produce credible, defensible valuations.

This course gives you a practical, hands-on approach to analyzing market trends, applying adjustments, and interpreting results with clarity. Brokers will learn how to support list prices, buyer recommendations, and market opinions using consistent logic and measurable data. Ultimately, strengthening client trust and improving negotiation outcomes.

What You’ll Learn;
– How to interpret market trends using 1004MC principles.
– When and how to apply adjustments in a Single-Line CMA.
– Techniques for deriving meaningful square footage adjustments.
– How to build a clear adjustment grid that clients can understand
– Best practices for constructing a defensible CMA report.
– Ways to communicate pricing logic in a way that inspires client confidence.

Whether you’re refining your listing presentations or helping buyers evaluate value in a competitive landscape, this class gives you the tools to price with precision and present your recommendations with confidence.

2 CE Credits $20.00
01/21/2026
10:00 AM – 12:00 PM
Confidence in Every Comp – Data-Driven CMA’s
Virtual