A strategic approach to marketing to past homeowners

Even in a changing market, consumers have life events prompting them to transact. Successful agents and teams who have nurtured their database will be in the right place at the right time.

Crypto is still trending: here’s what your clients need to know

Affluent clients are often savvy investors who are keen to learn more about cryptocurrency coins, exchanges, and markets, as well as the opportunities and risks they present.

Three Simple Ways to Give Your Home Some Serious Curb Appeal

Giving your home curb appeal doesn’t have to be a time-consuming, difficult, or expensive task. Sometimes, a few minor steps are all it takes to make a major difference.

Make Your House Look Great

Here are three simple things you can do to give your home the curb appeal it deserves.

One: Tidy Up Your Front Yard

Your front yard is the first thing that visitors see when they come to your home, so use it to make a good impression. Start by mowing the lawn and trimming any bushes or trees. If you have flower beds, make sure they are well cared for and free from weeds.

Add some color with hanging baskets or by planting lots of bright flowers. Lastly, make sure the path to your front door is clear and free of any debris.

Two: Install Outdoor Lighting

One of the quickest and easiest ways to improve your home’s curb appeal is to install some outdoor lighting. Path lights are a great way to illuminate your walkway and make it easy for visitors to find your front door. You can also add some accent lights to highlight features in your landscaping.

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Hover brings 3D digital twins to new construction projects

Proptech startup Hover, which has created technology that uses smartphone photos to build digital twins of properties, is expanding its capabilities to include blueprint uploads.

The company said contractors on new constructions will be able to make use of its entire solution, which generates 3D models and exterior measurements, using blueprints of designs. In other words, it now supports both existing homes (through smartphone photos) and new constructions.

Hover explained that its solution transforms blueprints into a complete 3D model of a new home or building, complete with comprehensive measurements for the property’s exteriors. Contractors can use the 3D models for takeoff, proposals and ordering features.

Hover founder and Chief Executive A.J. Altman said the company’s mission is to help people improve their homes using 3D property data. Today’s launch, he said, makes the company’s mission even more accessible.

“Supporting contractors in streamlining their workflows is at the core of what we do,” he added. “Now, with a faster, easier, more affordable path to prepare takeoffs for new construction bids, contractors can simplify their bidding process and stand out from the competition with inspiring, visual representations of the finished product.”

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Homes That Sold for Around $450,000

Recent residential sales in New York City and the region.

New partnerships, earnings twists, ICLV replays: Inman’s Top 5 stories of the week Aug. 5-11, 2022

Looking for a quick catch-up on the buzziest stories of the past seven days? Here's Inman Top 5, the most essential stories of the week, according to Inman readers.

Though inflation fell last month, housing costs kept rising

Having risen to its highest level in 40 years last June, inflation declined marginally at the end of last month. Due to a decrease in the Consumer Price Index’s gasoline index, that market remained unchanged compared to one month earlier, having hit a seasonally adjusted rate of 1.3% in June.

The Bureau of Labor Statistics said the CPI for all items increased 8.5% in July, down from the 9.1% gain a month earlier.

Michelle Bowman, a member of the Board of Governors of the Federal Reserve System, told HousingWire that she sees a “significant risk” of higher inflation into next year with regard to necessities such as food, fuel, housing and vehicles.

“Rents have grown dramatically, and while home sales have slowed, the continued increasing price of single-family homes indicates to me that rents won’t decline anytime in the near future,” Bowman said. “Recently, gasoline prices have moderated but are still roughly 80% higher than pre-pandemic levels due to constrained domestic supply and the disruption of world markets.”

The CPI data shows that the energy index dropped 4.6% last month thanks to decreased prices of natural gas and gasoline. Americans are now spending 7.7% less to fill up their cars than they did a month earlier. However, the energy index is still up by a whopping 32.9 compared to the year before.

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How to create the best video content with Jimmy Burgess

Stop overcomplicating the process of creating a video content strategy to market your business and your listings. Jimmy Burgess helps you get started with a video content strategy.

The Rats Next Door Are Dangerous. What Can I Do About It?

Various city agencies respond to rodent complaints, depending on where the pests are and who owns the building. But be prepared to wait.

The Rats Next Door Are Dangerous. What Can I Do About It?

Various city agencies respond to rodent complaints, depending on where the pests are and who owns the building. But be prepared to wait.

WATCH: Chelsea Peitz explains how to do the teach and reach with your content at ICLV

Bringing value is most important when it comes to your content. Chelsea Peitz explains how to add value by making sure you teach and reach your audience at Inman Connect Las Vegas.

WATCH: How to generate listings and maintain momentum in a shifting market

Talking to unhappy sellers and trying to find willing ones in a down market will be one of the biggest challenges agents face in the coming months. Top agents Jonathan Spears and Lauren Rosin share their wit, wisdom and best tips to come out on top in your local market.

CubiCasa to offer free floor plan creation via mobile apps

Cubi Casa is offering its mobile room-scanner as a free app on both major mobile operating systems.

WATCH: Matt Lionetti channels Freddie Mercury on stage at ICLV

The real estate agent and content creator with The Agency talks about building your brand with original content. Humor is going to be at the heart of how people talk about him, he said.

Rocket scores another deal to provide home loans through banks

Lenders can integrate Rocket Mortgage's digital mortgage application into an online banking platform developed by Q2 Holdings Inc.

The partnership shocking real estate: The Real Word

Zillow and Opendoor's new partnership may be shocking, but their alliance may work. Experts Byron Lazine and Nicole White discuss what's next, consumer confidence, and introduce a new politics segment that is sure to open the door to some big discussions

New listings drop 12%, the largest decline in more than 2 years

“Buyers are backing off due to rising housing costs and sellers are holding back because they realize they won't get the bidding war they would have gotten six months ago,” said Redfin Deputy Chief Economist Taylor Marr.

WATCH: A Realty TV duo dish on doing real estate while famous

Lisa Simonsen and Kelly Bensimon, who both star on different Reality TV shows, took to the Inman Connect Las Vegas stage to talk about the intersection of entertainment and real estate.

Breaking down the Zillow-Opendoor partnership: An ex-Zillow guy’s take

It's the matchup of two erstwhile rivals and bitter foes to many in the real estate industry. Zillow veteran Jay Thompson offers insights into the partnership that has tongues wagging and agents shaking their heads.

Zillow Home Loans continues its unprofitable run: Mike DelPrete

The mortgage industry is getting hammered this year, with declining leads, loan volumes, and revenue. Expert Mike DelPrete says Zillow faces the same reality, as the latest reports on their mortgage offering show that it continues to be unprofitable

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