Tarek and Heather El Moussa’s First Flip Was a Flop: What We Learned Watching ‘The Flipping El Moussas’ Premiere

HGTV

You might know Tarek El Moussa from “Flip or Flop” and Heather Rae El Moussa from “Selling Sunset,” but now that they’re hitched, of course, it was inevitable that they’d have their own show together, “The Flipping El Moussas.”

Yet, while one might presume their combined expertise and experience might instantly gush real estate gold, their show’s premiere suggests they’ve got some growing pains to get through first.

In the first episode, rightly called “Our First Flip,” we find Tarek and Heather Rae (then pregnant with their first child) about to embark on their initial renovation together.

It’s a four-bedroom, three-bath midcentury modern house in Silver Lake, an increasingly hip suburb of Los Angeles. Tarek’s company, Tarek Sells Houses, has paid an eye-watering $2.15 million for the home. They’re hoping to fix it up and sell it for around $3,100,000, netting about a $400,000 profit.

Heather El Moussa recites the four steps in flipping.
Silver Lake flip
Weird closet listed as a bedroom
Tarek explains a strategic mistake.
This beautiful renovation took longer than expected.
Fully renovated Silver Lake home
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Is the Housing Market About To Hit Rock Bottom? Here’s What That Means, and Why We May Be Here for a While

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Today’s housing market has been in some deep doldrums by many standards, but the latest real estate statistics suggest something more serious might be ahead—that the market might be careening toward some sort of rock bottom.

“Taken as a whole, this week’s data lines up with other indicators that are pointing to a potential bottom in housing market activity at a fairly low level,” notes Realtor.com® Chief Economist Danielle Hale in her most recent analysis.

The only upside we can think of is that there’s typically nowhere to go from there but up. So, does that mean the worst days of real estate will soon be over? Not quite, since the big four harbingers of housing—home prices, inventory, days on the market, and mortgage rates—show few signs of a rebound yet.

“They don’t yet offer a strong indication of how long the market will bounce along the bottom,” Hale explains.


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Christie’s affiliate owners: In a downturn, spend money (prudently)

The two-day Christie's International Real Estate conference in the Cayman Islands drew broker-owners — including Aaron Kirman in his debut at the event — from four continents and around two dozen U.S. states.

QUIZ: Have you gotten lazy with your marketing?

If you want to keep your pipeline full, you can't slack off on marketing. Take this quiz to find out if you're doing everything you can (and should) be doing now.

Inman’s Top 5 stories of the week Feb. 24 – March 2

Catch up on the most-read stories of the week, as determined by Inman readers. Here's Inman Top 5 for Feb. 24 - March 2, 2023.

Home sale prices post annual drop for the first time in a decade

The median U.S. home sale price declined marginally between February 2022 and 2023, clocking in at $350,426, according to new data released Thursday.

RE/MAX CEO Nick Bailey: Agents who ignore tech will be replaced

On the heels of RE/MAX's 50th anniversary and R4 conference, RE/MAX CEO Nick Bailey shared with Inman a sneak-peek into the franchisor's tech and growth strategy for 2023.

It’s a Bel Air mansion with its own $25,000 fragrance. But why?

Designer César Giraldo believes the decision to conjure a custom branded fragrance for a single homeowner at 1859 Bel Air Road will pay off by bridging marketing, design and emotional appeal.

Rise in Black homeownership over past decade negligible, data shows

The National Association of Realtors said increasing the nation's inventory is one solution to address homeownership gap. The trade group is eying 3 million net new Black homeowners by 2030.

Deion Sanders Scores Colorado Mansion With Breathtaking Mountain Views

Getty Images / Realtor.com

New Colorado Buffaloes football coach Deion Sanders recently scored a pretty sweet deal in Longmont, CO.

While we don’t know exactly how much Sanders paid for his slice of Rocky Mountain paradise, the home was on the market for $3.97 million. Measuring 6,457 square feet, the mansion sits in Boulder County‘s exclusive Meadow Green Farm neighborhood.

The gated community was designed with outdoor recreation in mind and is centered on a 40-acre private lake, where residents can fish, swim, or sail.

Surrounded by mountains

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Park National Bank latest lender to settle federal redlining charges

The Ohio bank's $9 million pledge to promote ownership in Black and Hispanic neighborhoods is the sixth since the DOJ launched an initiative to combat redlining in October 2021, with lawsuits generating $84 million in relief to date.

5 Easy Ways To Infuse Your Dining Room Decor With Simple Elegance

Photos by @heidicaillierdesign / @adsuttondesign / @lebaneseindc via Instagram

For many of us, the hustle and bustle of day-to-day life means our houses see more chaos and traffic than a rush-hour train station. The idea of an oft-used space like the dining room looking buttoned-up with sophisticated decor is almost laughable.

But lately we’ve noticed a return to formality: More homebuyers are seeking out properties with a formal dining room, and current homeowners are warming to the idea of bringing more refined furnishings into their dining area. Some experts chalk it up to a stark reaction to the years we spent being casual and cozy indoors during the COVID-19 pandemic.

So with the spring season right around the corner, now is a great time to focus on adding a bit of elegance to your dining room decor. To inspire your aesthetic overhaul, here are five trending looks from Instagram with corresponding products so you can get the look.

1. Mauve velvet chairs


Jewel-tone velvet dining chairs have had a hold on the design world for a while now. But we love the decision @heidicaillierdesign made in this dining room to upholster the chairs in a gorgeous mauve fabric.

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Antique Iowa Home With a Bell Tower Rings In as the Week’s Most Popular Listing

Realtor.com

An affordable antique in Van Meter, IA, that comes with its own bell tower has chimed in as this week’s most popular home on Realtor.com®.

Resembling a renovated church with its Gothic front window and Romanesque side windows, the home was originally built in 1871. It underwent a renovation in 1975, but many original details remain.

Other homes that made the popularity list include an updated home in Arkansas with a backyard oasis, an affordable log cabin with a pond in Tennessee, and a “happy place” said to be owned by Michael Moloney of “Extreme Makeover: Home Edition.”

For a full look at this week’s 10 most popular homes, keep on scrolling.











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Here’s a smart retirement planning strategy for agents at every level

The optimal retirement planning strategy may differ depending on the stage of the agent's career. According to CFP Jordan Curnutt, agents must be fully aware of the options available to ensure they are using the best plan to make the biggest impact on their financial future. 

Black and Latino Real Estate Developers Struggle to Get Funding

A racial wealth gap and discrimination that sets a higher bar for would-be developers seeking loans have contributed to the lack of representation.

New Condos and Old Townhouses Lead the Pack in February Sales

The priciest sale, at $33.8 million, was for a condo at 200 Central Park South, and a converted former firehouse sold for $25.5 million on East 90th Street.

Debunked! 6 social media myths that can hinder your 2023 growth

To help you avoid mistakes that will hamper your growth and damage your online presence, social media expert Katie Lance lays out the most common marketing myths and why they’re wrong.

23 ways to turn one listing into multiple transactions

There are four stages in the listing process that offer unique opportunities to market both the listing and yourself, Jimmy Burgess writes. Here are 23 ways to turn your latest listing into multiple deals.

Real has the moxy to make agents go viral, now it needs adoption: Tech Review

While gathering leads is certainly the goal, the best ones will come to those agents who leverage Real's connectivity to each other, and who remain active in curating relevant market content.

Tech-enabled, hybrid brokerage Prevu opens in Florida

The digital homebuying solution that heavily leverages detailed online search and buyer due diligence before engaging its salaried agents now operates in Miami, Fort Lauderdale, Boca Raton and West Palm Beach.

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