Finding the Right Agent Choosing a real estate agent is a crucial step in buying or selling a home. Look for agents with strong local market knowledge, a proven track record, and excellent communication skills. Key Qualities to ConsiderExperience: An agent with extensive experience in your desired area will have valuable insights into market trends...

After the pandemic forced them to leave Oakland, Calif., a couple returned five years later to realize their dream of owning a home there. Would $600,000 be enough?

This week’s properties are a five-bedroom 1920 house in Hastings-on-Hudson, and a four-bedroom farmhouse in Redding.

This week’s properties are in Turtle Bay, Hell’s Kitchen and Flushing.

Inspections mandated after a 2021 building collapse have led to expensive repair costs, forcing many to list their units.

The United States real estate market has experienced significant fluctuations and trends over the past year. Factors such as interest rate changes, inflation, and shifting demographics have all played a crucial role in shaping the current landscape. This report provides an overview of key market indicators and offers insights into what to expect in...

Influencers are making money online by recommending dorm products and designs to families, who spend thousands of dollars on back-to-college shopping.

In today’s tough housing market, some first-time home buyers are looking to their parents for help. Here’s what to know if you plan to do the same.

A stone house in Old Lyme, a midcentury house in Miami and a rowhouse in Charleston

The New York Times is looking for buyers who suspect that discrimination played a role in their rejection by a co-op board.

Why Video Marketing? In today's competitive real estate market, video content is crucial for capturing attention and building trust. Videos offer a dynamic way to showcase properties, share expertise, and connect with audiences on a personal level. Key Video Content Types Video Type Description Property Tours Detailed walkthroughs of listings, high...

Housing rights experts say a community restricted to white residents is illegal, but the creators believe they could win a potential challenge in court in the current political climate.

To effectively reach and resonate with your target audience, it's crucial to understand both their demographic characteristics and their psychographic profiles. This document outlines key aspects of each. Demographics Demographics provide a statistical overview of a population. These quantitative data points help in segmenting your audience based o...

A couple seeking a more sustainable home gut-renovated a Prospect Heights townhouse and were able to stop paying for electricity.

A midcentury five-bedroom in Mill Valley, a historic four-bedroom in Los Angeles, and a Spanish-style five-bedroom in Ojai.

Immersive art experience studios are attracting the creatively curious and filling retail vacancies in New York City.

Co-op boards must provide habitable homes for all their residents and make sure that they are abiding by the house rules.

Traditional marketing strategies continue to be highly effective in the real estate industry, complementing modern digital approaches. These methods leverage tangible assets and face-to-face interactions to build trust and reach a broad audience. Open Houses Open houses are a cornerstone of traditional real estate marketing. They provide potential ...

An 18th-century farmhouse in the Tweed Valley, a modern ranch house with mountain views, and a stone house designed to evoke a grain mill.

And you can do it safely, in under an hour, and for less than $50.