The Grass Isn’t Green Anymore. And the Fence is Rickety, Too.

Seeing their renovations changed or inadequate maintenance frustrates sellers who still have an attachment to their former homes.

Building Your Online Presence

Introduction In today's digital age, establishing a strong online presence is crucial for both individuals and businesses. It allows you to connect with your audience, showcase your expertise, and achieve your goals. This document outlines key steps and strategies for building an effective online presence. Defining Your Goals Before you begin build...

A First-Time Buyer Explored Manhattan’s East Side With $700,000

Tired of paying rent increases and hearing the ‘sirens and screams’ in Hell’s Kitchen, he looked for a studio or one-bedroom in Turtle Bay, Kips Bay and Midtown East.

Homes for Sale in Manhattan and Queens

A one-bedroom in SoHo, a three-bedroom on the Upper West Side and a two-bedroom in Jackson Heights.

Homes for Sale in New York and New Jersey

This week’s properties are four-bedroom homes near the water in Southold and Margate.

Do Your Neighbors Trust You?

A Pew Research Center survey suggests that they may like you more than you realize.

Company That Owns Apartments.com Sues Zillow Over Rental Listing Photos

The chief executive of CoStar Group, which owns Apartments.com, said Zillow has ‘stolen’ thousands of images to bolster its business.

$600,000 Homes in West Virginia, Missouri and Massachusetts

An 1870 house in Charles Town, an Italianate home in St. Louis and a condo in Boston.

In Thrall to the Scented Geranium

Heirloom Pelargoniums, some with hundreds of years of horticultural history, are among 2,000 kinds of plants in an herb collection in rural New Jersey.

Downtown Detroit Is Back

A decade ago, the residential boom downtown would have been hard to imagine.

Hot US Real Estate Markets

Factors Driving Growth Several factors contribute to the growth of these markets: Job Growth: Strong local economies and expanding industries attract new residents, increasing housing demand.Affordability (Relative): While prices may be rising, some of these markets still offer relatively more affordable options compared to major coastal cities.Qua...

Pottery Finds a New Audience Among Fashionable Men

Men's wear stores around the country have cleared shelf space for teacups and handmade ceramics so image-conscious men can invest in their home space.

KW Command®: How an All-in-One Platform Can Transform Your Real Estate Business

Real estate agents have a lot to keep track of. Current clients, leads, listings, transactions, incoming messages, and contact lists are just a few of the things an agent has to monitor and manage during their day.

Fortunately, they don’t have to manage any of this information on their own. A solid customer relationship management (CRM) system puts all of this vital data — and more — in one location, so agents can access it at a moment’s notice and spend more time focusing on closing deals and generating revenue.

There’s currently no shortage of CRMs tailored to real estate agents, including Keller Williams’ KW Command. More than a CRM, KW’s integrated suite of tools helps KW-affiliated agents connect with their clients, oversee their business more efficiently, manage their database — and control their future.

“We want to be the primary hub of a real estate agent’s business when it comes to technology, and allow for the ability to integrate with the products agents know and love,” Keller Williams Senior LABS Manager Donnie Brookman says. “The great thing about Command is it’s a centralized point and shared ecosystem between agents and their market center. It creates the most seamless transaction experience.”

If you’re not using a CRM to manage your real estate business, there’s no better time to start. Keep reading to learn more about how you can benefit from a real estate CRM, how Command can transform your business, and how it compares to other CRMs in the industry.

In Brooklyn, a Palatial House on the Market for $25 Million

The over-the-top limestone building in Bay Ridge, built on a lot once owned by the keyboardist for Blondie, might be fit for a king, with its abundance of marble and gold.

30+ Shareable Social Media Prompts for August

August is that bittersweet month when people embark on their final summer vacations of the year and learning institutions of all levels begin to ring their welcoming bells. It also marks the start of the productivity sprint that takes place between now and the holiday season. Below are some content ideas to make contacting you part of your sphere’s to-do list. 

Business and Community Engagement

Promote Local August Events in Your Market

Help your followers cut through the school calendar confusion by posting important back-to-school dates.Is there a school supplies donation drive taking place in your metropolis? Make sure your sphere knows about it.If there’s a music venue with a summer concert series in your city, amplify the schedule to everyone in your sphere.Public pools are about to close for the season. Give your followers a heads up so they can take their final swims.

Spotlight Small Businesses and Community Partners

Highlight a local boutique where your sphere can upgrade their back-to-school or back-to-work wardrobe.National Ice Cream Sandwich Day is Aug. 2. Share some local creameries where your followers can get their fix.Help the parents in your sphere give their kids an academic edge by providing the contact info of some trustworthy tutors.Clutter is a total productivity killer. Give your followers some cleaning services they can count on for a clearer living and mental space.

Post August Market Insights – Why This Season is Great for Buying and Selling

School your followers on the latest real estate happenings in their area with a Market Update from Designs.Give your followers a sense of their home’s worth with an eye-catching home value graphic.Provide an August Housing Market temperature check with a customized local expert graphic.

Hashtag Holidays and Events

Use Key August Hashtags to Boost Engagement

Help your followers live in denial a bit longer with #EndlessSummer.Shout out to kings and queens of the zodiac in your sphere with #Leo.Prove you can work AND play by spreading the #SummerVibes.Share your favorite #BackToSchool memories.Let your followers know the #DogDaysofSummer are almost over.

Incorporate National and Local Events 

Gather your feline-loving friends and celebrate International Cat Day on Aug. 8.Celebrate National Book Day on Aug. 9 by telling your sphere what you’re reading.With back-to-school season in full swing, it’s important to let your sphere know everyone can continue learning with KSCORE.Give your followers some tailgating tips for when college football season kicks off on Aug. 23.Honor “man’s best friend” with your best friends on Aug. 26 for International Dog Day. 

Engaging August Content to Attract Buyers and Sellers

Showcase August Curb Appeal Tips

Show off your properties with lovely outdoor reading areas for celebrating National Book Day. From the classic basketball hoop to wildly popular pickleball courts, show off your listings with plenty of outdoor recreation space.‘Tis the season for throwing around some pig skin. Share some properties with plenty of room for a pickup football game. As the sun sets on summer, show off some homes with stunning sunset views.

Highlight the Best August Listings in Your Area

Time to hype up your upcoming showing! Drum up some buzz with an Open House graphic.What new listings are landing in your area? Let people know with a Coming Soon graphic from Designs!New inventory alert! Highlight gorgeous new listings on the market and entice hungry homebuyers with a For Sale graphic.We’re under contract! Show off an Under Contract home with a graphic and link your listing to the post.

Interactive Social Media Activities to Engage Your Audience

Craft Summer Home Design Polls and Quizzes

Which room does your sphere use most when they need to focus on a task or test?Contest alert! See which of your followers has the most acrobatic cat setup.Sad about the end of summer or excited for the start of autumn? See which season your sphere likes the most.Is August too early to start Halloween planning? See which of your followers is already prepping for spooky season.Sometimes being sent to the doghouse isn’t so bad. See who in your sphere has the best abode for their canine companion.

Get Down to Business in August

Playtime is over! Not really, but with summer vacations coming to an end, now is the time to capitalize on your sphere’s increased accessibility. Stay top of mind and you’ll find yourself at the top of your real estate market!

Looking for more inspiration? Follow us on social!

@https://www.instagram.com/kellerwilliamsrealty/ 
@https://www.facebook.com/KellerWilliamsRealty/ 
@https://www.linkedin.com/company/keller-williams-realty-inc 

Share Your Tips and Strategies

Let’s talk about what’s working. As you implement these ideas into your social media strategy, we want to hear which tips and tricks create the most engagement with your audience. Let us know in the comments below!

(Originally posted by KW Marketing Team)

Real Estate Agent Tips - Close Coordination with Real Estate Agent and Lender

Effective coordination between your real estate agent and lender is paramount to a successful home-buying experience. This collaboration ensures a smooth, efficient, and transparent process from property search to closing. Role of the Real Estate Agent Your real estate agent is your primary advocate in the property market. Their responsibilities in...

The Quintessential Urban Design of Sesame Street

Over its several decades, the show’s setting has always been both realistic and idealistic. And it has evolved, much like the New York City streets that inspired it.

Seattle Couple Adds a Slice of Argentina to Their Backyard

The homeowners bought adjacent land to build an outdoor dining space detached from their home for hosting barbecues for friends and neighbors

$2.6 Million Homes in California

A midcentury modern in Los Angeles, a house with ocean views in Bolinas and a split-level in Santa Cruz

Can Sitting on My Fire Escape Result in Fines to My Landlord?

A violation will not likely be issued, but fire escapes must remain clear of obstructions and can be dangerous.

LikeRE Logo